STANDS: Against the Run is a one-on-one conversation series hosted by Amadeus Thüner and „Die Straße trägt St. Pauli“. Each episode features a creative, activist, or thinker whose work exists at the intersection of streetwear, subculture, and football-inspired culture — and who has chosen to take a stand.
From the terraces to the dance floor, from independent zines to global collaborations, these are stories of people shaping culture, not just consuming it. Guests bring a personal object — a shirt, a banner, a zine, a cassette — as a starting point for a conversation about roots, resistance, and the realities of cultural work today. Grounded in the ethos of STANDS, this podcast is a cultural archive in the making: slow, considered, and committed to authenticity over hype.
Topics include:
• Cultural identity and belonging
• Independent and DIY creative practices
• Resistance in art, sport, and street culture
• How football connects — and divides — communities
• The role of streetwear as language, not just fashion
In Episode 11 of STANDS: Against the Run, host Amadeus Thüner brings together Rich Orosco — Chief Brand Officer at LAFC — and Martin Drust — Head of Brand at FC St. Pauli — to talk about football branding, community and how clubs can grow without losing what makes them meaningful.
In Episode 10 of STANDS: Against the Run, host Amadeus Thüner welcomes Asad Raza — Editor in Chief of *MUNDIAL*, writer and creative director — to talk about football culture, matchday rituals and the stories, objects and memories that live beyond the final whistle.
In Episode 9 of STANDS: Against the Run, host Amadeus Thüner welcomes Katharine Curran — investor at Monarch Collective and former marketing lead at Manchester City Women — to talk about the growth of women’s football, the culture around the game and who gets to shape its future.
In Episode 7, the first in 2026, of STANDS: Against the Run, host Amadeus Thüner welcomes Jeff Staple — founder of STAPLE, streetwear pioneer and creator of the iconic Nike SB “Pigeon” Dunk — to talk about football culture, streetwear and the meaning we give to the things we wear.